Riich, Chery's high-end brand, will shows its face on the 18th of March. The scutcheon above will be in use in Chery's High-end cars.
Wings for "R"iich is a good idea, but it doesn't need to be so similiar to the Bently scutcheon.
Looks exactly as the concept model showed on previous Auto show.
Above photos of Chery A6 series display the High-end brand of Chery and its Multi-brand plan - We are not only produce cheap micro cars, we have ambition.
Do you wanna know how far did Chery go? Check the Chery roadster - Chery A6cc!