Real Estate

The Tomson Riviera eat its own words 4 years after its famous "price-reduction-impossible" slogon.

Tomson Riviera, located in Shanghai, is the most expensive and luxuary real estate property in China. It seld out its 4th apartment recently at 68,000 RMB per squaremeter, comparing with its 2005 price - 110,000 RMB per squaremeter - there is about 38% reduction, almost 40% discout.

According to inside man, Cai Weimin, the new buyer is a president of a listed company in Taiwan.

Shanghai real estate transaction center shows the old status of Tomson Riviera, no updates. The operater in sales center of Tomson Riviera don't wanna make any comments yet.

A deputy GM of a famous second hand real estate angency in Shanghai said that shareholder of Tomson corp will get discount price as low as 50,000 RMB per squaremeter.

Another date center released that in Lujiazui area, there is only one transaction in Shanda jinpan.

In this economy environment and surrounding, Tomson Riviera seems like have no choices but launching a Price War.

Based on Stamp Duty records, a total of 1,664 building units were sold and purchased in the first quarter of 2009, decreasing by 16.9 percent over the fourth quarter of last year, according to the figures released on Monday by the city's Statistics and Census Service (DSEC).

Given the stagnant property market of Macao in the first quarter of 2009, the total value of property transactions in the period dropped 20.5 percent quarter-to-quarter to just 2.13 billion patacas (270 million U.S. dollars), the DSEC said.

The majority of these transactions, the volume of which reached801 units, were residential units and the corresponding value amounted to 1.27 billion patacas (161 million dollars), decreasing by 37.7 percent and 41 percent respectively quarter-to-quarter, the DSEC figure showed.

In the first quarter of 2009, the average transaction price of Macao's residential units dropped by 5.3 percent quarter-to-quarter to 17,112 patacas (2,166 dollars) per square meter of usable area, the DSEC said.

Clues indecates that the real estate market have walked out winter and run into its warm spring, the government's policies seem like have been worked out on the right time, right place and show their effects.

So some real estate companies decided to raise the price of their properties.

The data from Beijing's official real estate trade management website shows the new house perchase case is 6938 in 15 days from 1^st to 15^st March, rising more than 100%, which let real estate developer feel much better than 3 monthes before and decided to pull the price up against the global trend.

The price per sqm is 1500 RMB higher in Wangjing Area, this makes the average price per sqm reach 20,000 RMB(2926.54usd/sqm). There are more real estate developer plan to join in.

But far from the positive viewpoint of the official media, the common people consider it as an commercial hype.

One insider of this industry says,"They have no conscience, in order to cook up a hype they purchased their own apartments by using their employee's ID card, anyway they get cash from bank. In my eyes, the house price of Beijing will drop 50% in the next months"

Beijing lawyer Ying Guohua is heading to the United States on a shopping trip, looking not for designer clothes or jewelry, but for a $1 million home in New York City or Los Angeles.

He expects to get a bargain. Ying is part of a growing number of Chinese who are joining tours organized especially for investors who want to take advantage of slumping U.S. real estate prices amid a financial crisis.

"It's a great time to buy because of the financial crisis, and houses in large cities like New York and Los Angeles will definitely go up in a few years," Ying said. The home is an investment, but he's also planning long-term: He hopes his 5-year-old son might use it if he goes to college in the United States.

While China's ultra-rich have been buying property in the U.S. for years, the buying tours are new, made attractive by still-rising Chinese income levels and American real estate prices that have been falling for two and a half years.

More than 100 Chinese buyers have joined such tours since late 2008, according to Chen Hang, the China-born vice president of real estate at Fortune Group. The Pittsburgh, Pennsylvania, company shows foreclosed commercial property to Chinese buyers.

"The Chinese are going to seize the opportunity to take advantage of some great deals," Chen said.

Ying, the Beijing lawyer, is one of 40 investors going to New York, California, Boston and Las Vegas on a Feb. 24-March 6 tour organized by Beijing-based SouFun Holdings Ltd., a real estate Web site. SouFun plans to show participants foreclosed properties priced at $300,000 to $800,000.

"We never thought these tours would garner such interest, but we've had an overwhelming response," said SouFun CEO Richard Dai. "Before, we heard of Chinese or Hong Kong movie stars buying homes in the U.S., and now more and more Chinese can afford to have the same."

The home-buying opportunities mirror a larger trend. Cash-rich Chinese companies are looking to buy resources made suddenly cheaper by the downturn or companies suffering under the global debt meltdown. On Thursday, the Aluminum Corp. of China, also known as Chinalco and the world's leading aluminum producer, invested $19.5 billion in debt-burdened global miner Rio Tinto Group — China's biggest overseas investment to date.

Because the authoritarian government has imposed controls limiting China's exposure to international capital flows, the country has largely avoided the worst of the global financial crisis. Meanwhile, high-level incomes have continued to rise. China had the world's fifth-largest population of millionaires in 2008 with 391,000, up 20 percent from the previous year, according to Boston Consulting Group.

But Chinese with money in the bank have few good investment options at home. Real estate prices have cooled and stock prices peaked in October 2007 after a two-year boom that saw shares rise six-fold in value. After years in which foreign money poured into China to take advantage of the hot economy, economists estimate that tens of billions of dollars began leaving the country in the last three months of 2008 as Chinese investors began bargain-hunting.

Chinese buyers are looking at both commercial property and homes to rent out or use on business trips. And the U.S. has plenty of unsold homes to offer — 3.67 million as of the end of December, according to the National Association of Realtors.

Many buyers are unfamiliar with U.S. markets, so they focus on well-known ethnic Chinese neighborhoods, according to John Wu, president of the Chinese American Real Estate Professionals Association in San Gabriel, Calif.

Lion's Property Development Group in New York City organizes Chinese groups to visit New York homes. The company also treats visitors to Broadway shows and famous restaurants in hopes that they will take to the city and buy a $1 million to $2.5 million home.

Trips are pricey. Ying, the lawyer, paid $2,200 — nearly the equivalent of the annual income for many Chinese — plus airfare.

Participants in a 10-day January tour organized by Beijing-based Environment International Travel Agency had to show proof of an annual income of at least $30,000 and that they owned a car and property in China.

A real estate developer from the southern city of Changsha said he spent $3,500 for the 10-day trip to view $500,000 to $1 million homes, and it worked.

He found a house in California's Silicon Valley that he planned to buy for his 20-year-old daughter, a university student in Boston who plans on attending graduate school in the Bay area.

"My daughter's monthly rent is $1,000, so it makes sense to buy a place, because I'm getting a return rather than throwing money away," said the developer. He would talk on condition that he be identified only by his surname, Zeng.

The price of the house, he said, was $1 million, compared with $1.3 million before the crisis in early 2007.

"The price is low now, but it's in a good neighborhood with breathtaking views, so it will definitely appreciate," he said.